Theator, a pioneer in Surgical Intelligence, understood the importance of establishing the right data infrastructure for its own business performance analytics. Immediately after standing up their CRM, Theator selected Discern as a “one stop shop” for commercial BI and analytics.
Challenges
As Head of Revenue Operations at Theator, Mukund Narayan wanted to stay ahead of future reporting challenges. Having led RevOps at other companies, he knew that as Theator scaled, reporting requirements would become overly time-consuming and distract the team from focusing on the “why” behind performance.
Immediately after Theator moved off spreadsheets to a CRM, Discern was brought in to analyze and reveal key insights across finance, sales, marketing, and customer success.
“As opposed to going to HubSpot to look at your marketing data, Salesforce for sales data, Gainsight for customer success data and NetSuite for your finance data, Discern aggregates and correlates it all in one spot with a good UI and easy to understand format.”
Mukund Narayan, Head of Revenue Operations, Theator
Discern + Theator
Today, Discern helps Theator analyze and present critical insights from Salesforce, Netsuite, Hubspot and Gainsight. Discern’s forecasting and KPI modules track performance against targets in order to inform key financial decisions. Additionally, sales funnel and velocity analytics streamline executive and board reporting.
Ultimately, Discern has empowered Theator to:
- Center executive conversations around the drivers behind KPIs.
- Streamline team meetings with real-time performance dashboards.
- Accelerate the time to insights with pre-built, best-practice dashboards and analytics.
- Heavily reduce time allocated to ad hoc analytics and reporting.
- Save on technical resources allocated to data analysis.
About Theator
Theator’s Surgical Intelligence Platform uses advanced AI automation to capture, analyze, and extract the most valuable surgical data from operating rooms in order to deliver meaningful, data-driven insights and best practices across the patient’s journey.
